Minimalist road trip

For the most part I resist writing about the actual music on eMusic, because I’m really not a very good musical critic. However from time to time I do feel the urge to recommend something, and this is one of those times. Courtesy of eMusic I’ve been listening to a lot of “contemporary classical” music (or “new music” to insiders), a taste I came by through listening to electronic music (techno, ambient, etc.). The most well-known and influential movement in classical music over the past half century is of course minimalism, and I think everyone interested in either classical music or (especially) modern electronic music should have an acquaintance with the classic works of minimalism. I’m referring here not to Nixon in China-style “minimalism” but rather to hard-core “let’s play that phrase a few dozen times and then introduce a new element or two” minimalism—or as suggested by someone in response to a Kyle Gann rant, the-music-formerly-known-as-minimalism. ...

2007-12-01 · 5 min · Frank Hecker

Alex Ross picks on eMusic

No, Alex Ross (of “The Rest is Noise” fame, both blog and book) isn’t being mean to eMusic; in fact to my knowledge he’s never mentioned it, at least on his blog. What I mean is that several of the releases on Ross’s list of recommended CDs (CDs? how last century!) can be found on eMusic: ...

2007-11-27 · 3 min · Frank Hecker

Universal cluelessness

I know it’s only marginally eMusic-related (though it does include a quote from David Pakman, as noted below), but I can’t help commenting on the recent Wired interview with Doug Morris of Universal (not yet online, but excerpted in a blog post on the New York magazine site). Two points struck me in particular: First, the willful cluelessness of Morris and associates about technology and its effect on the music business; as New York magazine notes, it’s “like if your grandfather were accidentally hired to run Google.” Second, Morris’s claim that the major labels are just poor innocent victims in all this, comparing them to Al Capp’s famous Shmoo: ...

2007-11-27 · 2 min · Frank Hecker

Thom Yorke will not be your server tonight

As noted by Digital Audio Insider, lots of economists seem to think that what Radiohead is doing is analogous to working for tips; Bob Lefsetz thinks so too. Folks, let me ask you something: When you last went out to dinner, did your waiter or waitress ask for your name, email address, postal address, telephone numbers, and for permission to contact you with information about other services they could provide to you? And will they use this information to create a customer database to do targeted direct marketing to you and all the other people they’ve served, using the amounts of your tips to tailor their marketing appropriately? I’m guessing that they didn’t and they won’t. ...

2007-10-05 · 3 min · Frank Hecker

Turning listeners into customers the Radiohead way

Now that the hubbub about Radiohead’s new release has died down, there are a couple of things worth adding to the analysis from various sources I’ve read, including Hypebot, Bob Lefsetz, Digital Music News, and Contentinople. (I haven’t of course read every commentary on Radiohead, so it’s possible that someone has said these things before me and better than me—I don’t do this for a living, you know.) First, I think people are missing a crucial point about Radiohead’s “name your own price” strategy. It is not all about giving listeners what they want, namely DRM-free music that’s free (or nearly so); it is also about giving Radiohead something it apparently wants (and that it could not get working through a major label): deep information about its listener population beyond the hard-core fans (i.e., those who’ve already joined the Radiohead fan club), including in particular information about which listeners are good candidates for up-selling strategies aimed to move more Radiohead merchandise, tickets, and other Radiohead-related products and services. ...

2007-10-03 · 6 min · Frank Hecker